AI Startup Brand + Product Launch
We helped a healthcare AI startup build their brand from scratch and launch their first product. The challenge was to create trust in a new AI-driven healthcare solution while explaining complex technology in accessible terms.
Impact
The Problem
The startup had innovative AI technology but no brand, no product, and no clear go-to-market strategy. They needed to build credibility in the highly regulated healthcare space while differentiating themselves from competitors.
The Solution
We began with brand strategy workshops to define their positioning and personality. We created a visual identity that conveyed trust, innovation, and accessibility. For the product, we designed an intuitive interface that made AI insights actionable for healthcare providers. We also developed marketing materials and a launch strategy.
Services
Technology Stack
What They Say
"Maple understood our vision from day one. They built a brand that perfectly captures who we are, and the product they designed has received incredible feedback from our users."